Lifecycle Marketing Operations Associate

Job Summary

A company is looking for a Lifecycle Marketing Operations Associate to manage the execution of retention marketing campaigns.

Key Responsibilities

• Build, launch, and optimize retention marketing campaigns across various channels using Braze
• Develop scalable workflows, processes, and best practices for high-quality campaign launches
• Monitor and analyze campaign performance, providing insights for future improvements

Required Qualifications

• 2-3 years of experience in Retention Marketing, Email Marketing, or Lifecycle Marketing
• 2-3 years of experience with ESPs (e.g., Braze, Iterable, Hubspot) required; 1 year of Braze experience required
• Strong organizational skills and ability to manage multiple projects simultaneously
• Ability to interpret data and analytics to inform decisions and optimize campaigns