Product Marketing Specialist

Job Summary

A company is looking for a Product and Brand Marketing Specialist.

Key Responsibilities

• Create comprehensive marketing and communication programs for Broker solutions
• Utilize business intelligence tools to present results and optimize campaign tactics
• Develop product positioning and messaging, and create sales tools to support the selling process

Required Qualifications

• Bachelor's degree in Marketing, Business, or equivalent; MBA preferred
• 3-5 years of experience in product marketing, ideally in technology or B2B industries
• Deep knowledge of the real estate industry preferred but not required
• Proficiency in translating features into real-world benefits and value propositions
• Knowledge of marketing, strategy, and KPIs