Senior Digital Marketing Manager

Job Summary

A company is looking for a Sr. Digital Customer Marketing Manager to lead marketing initiatives and optimize e-commerce presence with retail partners.

Key Responsibilities:

• Develop and execute innovative marketing programs tailored to retail partner e-commerce platforms
• Analyze performance metrics to calculate ROI and drive continuous improvement
• Identify opportunities for site optimization and enhance product visibility on retail platforms

Required Qualifications:

• Bachelor's degree in Marketing, Business, or a related field
• Significant experience in digital marketing or retail marketing with a focus on ROI
• Strong understanding of e-commerce platforms and search optimization tools
• Proficiency in data analysis and ROI modeling
• Experience in leading cross-team collaboration and influencing external partners