Job Summary
A company is looking for a Programs Marketing Manager to design, execute, and optimize integrated marketing programs.
Key Responsibilities
- Develop, launch, and manage integrated marketing programs aligned with sales goals and product launches
- Execute targeted marketing programs, including Account-Based Marketing plays and SEO/search initiatives
- Monitor program performance in real time and adjust tactics to optimize pipeline contribution
Required Qualifications
- 4+ years in B2B marketing with a focus on campaign management and email nurture campaigns
- Strong project management skills with the ability to manage multiple priorities
- Familiarity with marketing tools like HubSpot, Webflow, and Moz
- Experience in energy or power markets is a plus
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