Job Summary
A company is looking for a Director of Marketing to lead national marketing efforts and brand management.
Key Responsibilities:
- Oversee brand management and creative direction across all affiliated imaging centers
- Develop and implement omnichannel marketing strategies across various platforms
- Manage and maintain corporate websites, ensuring up-to-date content and SEO optimization
Required Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Minimum of 7 - 10 years of progressive marketing experience, preferably in healthcare
- Proven track record of leading successful marketing campaigns across digital and traditional channels
- Experience managing brand identity and external vendors
- Familiarity with platforms such as Google Ads, Meta Business Suite, Mailchimp, Squarespace, and WordPress
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