Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager to drive product growth through strategic marketing initiatives.

Key Responsibilities:

• Conduct market research and develop marketing strategies, including go-to-market plans
• Create compelling product messaging and implement integrated multi-channel marketing campaigns
• Collaborate with cross-functional teams and manage marketing processes and team development

Required Qualifications:

• Proven experience in product marketing with a focus on market research and strategic planning
• Proficiency in project management and analytics tools
• Strong understanding of various marketing channels including digital, social media, and SEO
• Leadership skills with the ability to manage cross-functional projects
• Experience in developing buyer personas and sales enablement materials