Job Summary
A company is looking for an Integrated Marketing Manager.
Key Responsibilities
- Lead paid media planning for client acquisition and collaborate with internal teams and external agencies
- Develop integrated marketing plans in partnership with the Market Strategy team and coordinate activities across Marketing and Product teams
- Analyze and report on the performance of paid media campaigns, providing insights and recommendations for improvement
Required Qualifications
- Bachelor's degree in marketing, business, or a related field, or equivalent experience
- 4+ years of experience in paid media marketing and creating integrated marketing plans
- Experience in navigating highly matrixed organizations
- Strong project management skills and ability to work effectively with cross-functional teams
- Demonstrated analytical skills with the ability to use data for decision-making
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