Marketing Operations Manager

Job Summary

A company is looking for a Marketing Operations Manager who will build systems and optimize processes to enhance marketing effectiveness.

Key Responsibilities

• Manage operational campaigns in Hubspot for lead processing, scoring, and data hygiene
• Design and maintain cross-platform workflows for seamless data flow between marketing and sales systems
• Collaborate on optimizing lead routing processes and monitor system health and campaign performance

Required Qualifications

• Minimum of 4 years of Marketing Operations experience
• 2+ years in a fast-growing start-up environment
• Hubspot Certified with experience in marketing automation and data flow orchestration
• Strong understanding of B2B lead and customer lifecycle and demand generation metrics
• Proficient in building dashboards using Hubspot and Salesforce for data visualization