Job Summary
A company is looking for a Director of Product Marketing to lead messaging, positioning, and go-to-market strategy across its product portfolio.
Key Responsibilities
- Develop product positioning, messaging, and value propositions tailored to key personas and industries
- Build and execute customer retention and advocacy programs throughout the customer lifecycle
- Collaborate with partners to create go-to-market strategies and enablement materials
Required Qualifications
- 5-8 years of experience in product marketing or related roles in B2B SaaS
- 3+ years leading cross-functional marketing initiatives
- Experience managing analyst relations and customer-facing events
- Strong understanding of buyer journeys and go-to-market planning
- MBA or advanced degree in business or marketing is a plus
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