Paid Media Specialist

Job Summary

A company is looking for a Paid Marketing Specialist - Allbound.

Key Responsibilities

• Develop and execute go-to-market paid media strategies across Google, Meta, and LinkedIn
• Execute and optimize multi-channel paid media campaigns, conducting audits and writing ad copy
• Analyze campaign performance, track KPIs, and build reports to showcase impact and revenue outcomes

Required Qualifications

• 3-5 years of hands-on experience managing paid media campaigns across Google, Meta, and LinkedIn
• Experience with Google Analytics and HubSpot, particularly in reporting and ad integrations
• Proven ability to generate qualified leads and revenue from paid media sources
• Skilled in campaign management, data analysis, and conducting account audits
• Strong copywriting skills with an eye for landing page performance