Job Summary
A company is looking for a Paid Media Specialist.
Key Responsibilities
- Develop and support end-to-end multi-channel strategy to align with business goals
- Own channel measurement and optimize performance against critical metrics
- Set up, optimize, and execute paid media campaigns across various platforms
Required Qualifications
- 1-2 years of experience managing paid search and social campaigns
- Experience with Google Analytics and Google Tag Manager
- Hands-on experience with Facebook Ads, including pixel tracking
- Knowledge of eCommerce marketing tactics
- Experience leading and mentoring team members
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