Senior Paid Ads Manager

Job Summary

A company is looking for a Senior ABM & Lifecycle Paid Ads Manager.

Key Responsibilities

• Develop and execute paid advertising strategies for account-based marketing (ABM) and lifecycle campaigns
• Analyze campaign performance and optimize for better ROI
• Collaborate with cross-functional teams to align marketing efforts with business goals

Required Qualifications

• Proven experience in managing paid ad campaigns, particularly in ABM and lifecycle marketing
• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Experience with various advertising platforms and tools
• Knowledge of digital marketing trends and best practices
• Bachelor's degree in Marketing, Business, or a related field