Job Summary
A company is looking for a Paid Media Strategist to manage and execute paid search and display campaigns.
Key Responsibilities
- Be a strategic partner for clients and manage initial campaign setup
- Execute tests, analyze data, and optimize campaigns for maximum ROI
- Track and report on website analytics and campaign performance
Required Qualifications
- 4+ years of paid media strategy and hands-on implementation experience
- Google Ads certification and experience with Google Analytics and related tools
- Experience managing $20k+ monthly client campaign budgets
- Bachelor's degree in business, communication, advertising, marketing, or related field
- Proficiency in Excel/Google Sheets, including pivot tables and v-lookups
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