Job Summary
A company is looking for a Paid Search Specialist to drive new user growth through Paid Search and related channels.
Key Responsibilities
- Manage a budget for SEM campaigns to attract new sellers across various products in the US market
- Collaborate on strategy, execution, and optimization for Paid Search and Shopping campaigns
- Oversee reporting of campaign metrics and use testing to recommend performance optimizations
Required Qualifications
- BA/BS degree or equivalent practical experience
- At least 3 years of performance marketing experience managing SEM campaigns with a significant budget
- Experience with Google and Microsoft campaigns, including strategy and execution
- Google Ads Certification
- Familiarity with Search Ads 360 and Performance Max campaign types is a plus
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