Performance Marketing Manager

Job Summary

A company is looking for a Performance Marketing Manager to enhance customer engagement through innovative marketing strategies.

Key Responsibilities

• Own performance marketing campaigns across various paid social platforms and emerging media
• Continuously test new channels and creative formats to expand reach and optimize ROI
• Manage budgets and report on campaign performance to cross-functional stakeholders

Required Qualifications

• 7-10 years of experience in performance marketing, particularly with paid social channels
• Proven track record of scaling campaigns and optimizing customer acquisition costs
• Comfort with data analysis and performance measurement tools
• Curiosity and adaptability to experiment with new marketing channels
• Experience in insurance, fintech, or high-consideration categories is a plus