Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager.

Key Responsibilities

• Develop and manage go-to-market strategies and launch plans for product initiatives
• Create and execute positioning, messaging, and competitive differentiation for products
• Conduct market research and competitive analysis to inform product development and marketing strategies

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field
• Minimum 5 years of experience in a product marketing role, with 2 years in a market-facing position
• Demonstrable success in product marketing within financial services or related industries
• Strong understanding of marketing principles and experience in strategic planning
• Proficiency in business and communications software, including Word, Excel, and PowerPoint