Demand Generation Marketing Manager

Job Summary

A company is looking for a Demand Generation Marketing Manager, Americas.

Key Responsibilities

• Develop and execute multi-channel demand generation marketing campaigns to engage target audiences and generate new opportunities
• Utilize customer insights and market trends to refine targeting and messaging strategies
• Collaborate with cross-functional teams to align messaging, targeting, and measurement of marketing efforts

Required Qualifications

• Bachelor's degree in marketing or equivalent work experience
• 7-10 years of experience in B2B technology, software, and/or services companies
• Proven track record of leading successful cross-functional marketing campaigns
• Strong understanding of various marketing channels and their roles in an integrated strategy
• Experience with Salesforce and Marketo or marketing automation tools