Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist to enhance digital marketing strategies and align them with business goals.

Key Responsibilities

• Enhance website and blog performance through SEO, design, and quarterly audits
• Manage and optimize ecommerce website and Google Ads for ROI
• Conduct competitor research and report on digital performance metrics

Required Qualifications

• 2-4 years of experience in digital marketing, preferably in B2B SaaS
• Bachelor's degree in marketing, business, or related field
• Experience with WordPress, WooCommerce, HubSpot, and Google Ads
• Web development skills including HTML, CSS, JavaScript, and PHP
• Familiarity with Google Analytics and SEO optimization tools