Director of Paid Search

Job Summary

A company is looking for a Director of Paid Search to lead their paid search efforts and optimize strategies across platforms.

Key Responsibilities

• Develop and own the comprehensive paid search strategy aligned with business objectives
• Leverage expertise with SA360 to optimize campaigns and manage performance
• Lead and mentor a team of paid search specialists while fostering cross-functional collaboration

Required Qualifications

• 8+ years of experience in paid search marketing, including leadership roles managing large budgets
• Proven expertise with SA360 and advanced features within the Google Marketing Platform
• Experience with AI-driven tools and automation in paid search
• Bachelor's degree in Marketing, Business, or a related quantitative field
• Familiarity with various attribution models and feed management for Shopping campaigns