Lifecycle Marketing Manager

Job Summary

A company is looking for a Senior Manager, Lifecycle Marketing Lead.

Key Responsibilities

• Oversee daily operations of the lifecycle team and manage key marketing systems
• Develop and execute channel plans and lifecycle strategies for campaigns
• Drive performance reporting and measurement on lifecycle strategies and campaigns

Required Qualifications

• 7+ years of experience in lifecycle marketing, particularly in startup environments
• Direct experience with the full suite of Braze features and channels
• Experience with visualization and analytics tools such as Amplitude and Snowflake
• Strong project management and prioritization skills
• Ability to work autonomously and collaboratively in an ambiguous environment