Job Summary
A company is looking for a Product Marketing Manager to define and execute go-to-market strategies in the defense technology industry.
Key Responsibilities
- Develop product positioning and messaging tailored to target personas within the national security ecosystem
- Define and execute go-to-market strategies for product launches, collaborating with cross-functional teams
- Create sales enablement materials and train the sales team on product messaging and value propositions
Required Qualifications
- 5-7 years of experience in product marketing, preferably in B2B technology or related fields
- Strong understanding of product marketing principles, including positioning and go-to-market strategies
- Analytical ability to gather and interpret data for actionable strategies
- Proven experience working cross-functionally with product, sales, and marketing teams
- Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience)
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