Email Marketing Specialist

Job Summary

A company is looking for an Email Marketing Specialist to drive digital marketing initiatives.

Key Responsibilities

• Develop and execute strategic email marketing plans and campaigns
• Manage audience segmentation and database accuracy for email marketing efforts
• Collaborate with cross-functional teams to align email marketing with broader business initiatives

Required Qualifications

• Minimum of 4 years of experience in email marketing, copywriting, and content creation
• Deep understanding of Email Service Providers and email deliverability management
• Experience in managing customer relationship management (CRM) and data integration systems
• Proficiency in email database management and marketing automation tools
• Experience with web content management systems like WordPress