Job Summary
A company is looking for a Product Marketing Manager responsible for driving sales and supporting retention through effective marketing strategies.
Key Responsibilities
- Create and manage launch plans for product releases, including customer communications and sales enablement materials
- Produce content marketing assets aligned with the integrated marketing plan to support demand generation
- Conduct customer research and synthesize findings to inform go-to-market strategies and improve customer retention
Required Qualifications
- 5+ years of experience in technical product marketing in enterprise B2B software
- Bachelor's degree in Computer Science, Engineering, or Marketing/Business Administration is highly desired
- Prior experience in product positioning, messaging, and competitive research & analysis
- Proven success in launching and scaling products at a startup company
- Comfortable working in high-tech environments with infrastructure software and cloud experience
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