Job Summary
A company is looking for a Product Marketing Manager to lead go-to-market execution and drive pipeline and revenue.
Key Responsibilities
- Define and execute go-to-market strategies aligned with sales objectives and develop tailored messaging
- Lead a small team focused on content, campaigns, and event coordination, setting clear goals and performance metrics
- Create sales tools and manage a content library, while building and executing marketing campaigns through HubSpot
Required Qualifications
- Bachelor's degree in Marketing, Business, Communications, or related field; MBA is a plus
- 5+ years of product marketing experience, with at least 2 years in a leadership role
- Experience aligning marketing with sales using HubSpot and Salesforce
- Organized and analytical, with a data-driven approach to measure marketing effectiveness
- Strong storytelling and copywriting skills, able to simplify technical value propositions
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