Job Summary
A company is looking for a Manager of Product Marketing, responsible for creating product positioning and go-to-market strategies.
Key Responsibilities
- Develop product positioning, value propositions, and competitive messaging to drive demand generation
- Serve as a link between market demand and product development, influencing product roadmap decisions
- Create sales enablement materials and deliver training to ensure consistent messaging across sales channels
Required Qualifications
- 5 to 10 years of marketing experience, with at least 2 years in product marketing
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Experience leading projects or mentoring junior staff; prior management experience preferred
- Exposure to B2B services, SaaS, or solution-based industries
- Strong understanding of positioning, messaging, and sales enablement
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