Job Summary
A company is looking for a Search Specialist to manage client PPC campaigns and optimize performance.
Key Responsibilities
- Manage a book of clients by completing builds, optimizations, and change requests
- Develop strategies for PPC campaigns using best practices in digital marketing
- Analyze existing PPC campaign performance and provide actionable insights for improvement
Required Qualifications
- Bachelor's Degree and/or 2+ years of SEM/PPC experience
- Google Ads, Microsoft Advertising, and Google Analytics Certified
- Strong interpersonal skills and ability to work well on a team
- Creative and analytical mindset
- Proficient in Microsoft Office
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