Senior B2B Content Marketing Manager

Job Summary

A company is looking for a Sr. B2B Content Marketing Manager.

Key Responsibilities

• Plan and produce engaging content for K-12 and higher education professionals across multiple formats and channels
• Develop and execute a B2B content strategy that aligns with brand goals and drives measurable outcomes
• Analyze content performance metrics to optimize future content and inform strategy

Required Qualifications

• 7+ years of B2B content experience, preferably in SaaS or edtech
• Familiarity with the education sector, especially K-12 and higher education
• Strong writing skills with the ability to craft compelling narratives
• Experience in multi-channel content creation and understanding of SEO best practices
• Strong project management skills and ability to work collaboratively in cross-functional teams