Job Summary
A company is looking for a Senior Director, Brand & Content Strategy.
Key Responsibilities
- Lead the brand strategy, defining vision and identity for market differentiation
- Oversee integrated brand campaigns and initiatives to enhance brand reach and preference
- Drive a unified content strategy that promotes awareness, engagement, and conversion
Required Qualifications
- 10-15+ years in brand strategy or related marketing leadership roles
- Proven ability to define brand positioning and maintain a consistent narrative
- Deep understanding of modern content strategy in B2C and B2B contexts
- Experience in conducting or managing quantitative and qualitative research
- Comfort operating at both strategic and executional levels
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