Senior Social Media Manager

Job Summary

A company is looking for a Senior Manager, Social Channels to lead and scale strategies across various social media platforms.

Key Responsibilities

• Build and execute strategies for TikTok and YouTube, managing content calendars and performance reporting
• Develop a content roadmap that combines educational storytelling with culturally relevant formats
• Collaborate with creative and brand teams to produce optimized content for community growth

Required Qualifications

• 6+ years of social media experience across various platforms including TikTok and YouTube
• Proven track record in launching and growing social channels in wellness or consumer products
• Fluent in short-form and long-form video content creation and engagement strategies
• Data-driven with the ability to leverage metrics for performance optimization
• Strong organizational skills with the ability to manage multiple projects in a fast-paced environment