Segment Marketing Manager

Job Summary

A company is looking for a Manager, Segment Marketing (remote).

Key Responsibilities

• Develop and execute segment-specific marketing plans to support business objectives and revenue growth
• Create marketing materials tailored to each segment and support targeted campaigns for engagement and lead generation
• Monitor campaign performance and provide insights for optimization while collaborating with cross-functional teams

Required Qualifications

• 3-5 years of marketing experience in healthcare or related industries
• Demonstrated success in executing segment-specific marketing strategies and campaigns
• Bachelor's Degree in Marketing, Business, Communications, or a related field
• Strong understanding of sales and marketing processes
• Experience working in cross-functional teams