Job Summary
A company is looking for a Senior Brand Manager responsible for developing brand strategy and marketing plans to drive consumer engagement.
Key Responsibilities
- Drive brand vision and strategy through leadership and collaboration
- Build brand positioning and develop marketing strategies based on consumer insights
- Lead execution of marketing plans, including campaigns and product launches
Qualifications
- Bachelor's degree required; Master's degree preferred in marketing, business, or related field
- 5+ years of marketing or brand management experience
- Experience in employee and cross-functional team management
- Proven success with omnichannel brands and eCommerce focused GTM models
- Passion for the health and wellness space
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