Job Summary
A company is looking for a Senior Content Marketing Specialist to create engaging content and enhance client visibility through SEO.
Key Responsibilities
- Generate creative content ideas and pitch them to journalists/bloggers for SEO visibility and backlinks
- Create custom prospect lists and templates tailored to clients' industries
- Develop and maintain relationships with writers, reporters, and web editors while managing client communication and reporting
Required Qualifications
- 3+ years of experience in content marketing, ideally with published work on reputable sites
- Intermediate SEO knowledge and familiarity with SEO tools
- Experience in running surveys and crafting data-driven stories for national news pitches
- Proven project management skills with the ability to handle multiple projects effectively
- 4-year degree in English, marketing, or a related field is preferred
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