Senior Content Strategist

Job Summary

A company is looking for a Senior Content Strategist to lead content strategy and execution across various marketing channels.

Key Responsibilities

• Own and execute the website content strategy, including A/B testing and UX collaboration
• Lead SEO and content performance strategy, identifying keywords and optimization opportunities
• Develop high-converting landing pages and manage lifecycle email content for user engagement

Required Qualifications

• 6+ years of B2B SaaS content strategy experience with a strong portfolio
• Proven success in driving conversion rate optimization for high-traffic websites
• Expertise in managing email lifecycle campaigns for large user bases
• Fluency in SEO and generative engine optimization
• Experience with AI tools and marketing platforms like Webflow CMS and HubSpot