Job Summary
A company is looking for a Senior Digital Marketing Manager to join their Demand Generation and Digital Marketing team.
Key Responsibilities:
- Develop and scale US-focused brand campaigns in collaboration with creative and media agencies
- Oversee the creation and execution of innovative integrated marketing campaigns, including ABM strategies targeting key US regions
- Lead cross-functional projects that enhance the customer journey and support sales enablement
Required Qualifications:
- Bachelor's or Master's degree in Marketing, Business, or a related field
- 7+ years in digital marketing with a focus on brand and campaign strategy in B2B tech
- Proven track record managing integrated marketing programs that combine paid media and demand generation
- Experience driving regional marketing programs in the US market
- Strong project management skills with the ability to lead cross-functional initiatives
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