Senior Financial Analyst

Job Summary

A company is looking for a Senior Financial Analyst, Marketing.

Key Responsibilities

• Act as a strategic finance partner to the Marketing team, aligning budgets and resources with business goals
• Lead marketing-related planning processes, including budgeting, re-forecasting, and spend tracking
• Monitor spend efficiency and develop financial models to evaluate campaign performance metrics

Required Qualifications

• 4+ years of experience in Financial Planning & Analysis (FP&A), preferably in Marketing or Revenue Operations
• Strong background in financial modeling, forecasting, and performance analysis
• Deep understanding of key marketing metrics such as CAC, ROI, CPL, and CLTV
• Proficiency with Excel, Tableau, and financial systems like Anaplan or Adaptive Insights
• Experience with SQL or data visualization tools is preferred