Job Summary
A company is looking for a Senior Manager, Paid Search & App (Remote).
Key Responsibilities
- Oversee client accounts and revenue, guiding app account strategy and executing campaign optimizations
- Lead client meetings and conduct app strategy audits, making performance improvement recommendations
- Manage agency vendor relationships and contribute to thought leadership through market insights and best practices
Required Qualifications
- At least 3 years of experience in acquisition marketing and/or paid performance media
- Experience leading app strategy across Meta, Google App, and Apple Search Ads
- Proven track record of increasing in-app lifetime value for eCommerce or subscription clients
- Knowledge of mobile measurement partners (MMPs) and SDKs
- Familiarity with iOS 14 privacy changes and experience with app market research is a plus
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