Senior Product Marketer

Job Summary

A company is looking for a Senior Product Marketer to develop and execute marketing campaigns for their products.

Key Responsibilities

• Develop and execute go-to-market campaigns for new products and features
• Translate product features into audience-specific benefits to highlight value propositions
• Collaborate with cross-functional teams to create marketing assets and monitor campaign performance

Required Qualifications

• 5+ years of experience as a Product or Content Marketer
• Proven track record of managing successful marketing campaigns for widely used products
• Understanding of marketing principles and digital marketing tactics
• Creative thinking for developing innovative marketing strategies
• Passion and knowledge in web3 and crypto, with experience in dApps preferred