Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Manager Product Marketing.

Key Responsibilities

• Lead the development of the annual product strategy and long-term roadmap for Schwinn and Mongoose brands
• Conduct consumer and market research to inform product roadmaps and marketing strategies
• Manage the product lifecycle process, including SKU rationalization and portfolio health management

Required Qualifications

• Master's Degree in Business with a focus on general management, strategy, or marketing preferred
• Minimum 5-10 years of experience in the consumer goods industry in product marketing, brand management, or innovation marketing
• Background working for a manufacturer, preferably in fast-moving or durable goods
• Experience in both large and small company environments is strongly preferred
• Proven project management skills with the ability to organize and deliver on multiple commitments