Job Summary
A company is looking for a Website Analytics Manager to design, implement, and analyze site data for public-facing digital properties.
Key Responsibilities
- Define best practices for analyzing online user behavior and configuring web analytics technology
- Oversee site analytics implementation and analyze data across more than 500 NYC digital properties
- Run regularly scheduled web analytics reports and conduct ad-hoc analysis for internal clients
Required Qualifications
- 8 years of reporting and technical background with Google Analytics (GA360, GA4) and web tag managers
- 4-5+ years managing enterprise-class web analytics platforms and expertise in migrations
- Proficiency in developing custom reports and interpreting findings
- Intermediate Excel skills with the ability to integrate disparate data sets into reports
- Knowledge of agile methodologies and modern software development practices
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