Creative Director for D2C Marketing

Job Summary

A company is looking for a VP Creative Director D2C Customer Growth.

Key Responsibilities

• Lead creative direction for high-converting direct response campaigns across various platforms
• Collaborate with Performance Marketing, Copywriting, and Media Buying teams to enhance customer acquisition funnels
• Develop and optimize creative assets for multiple advertising formats and analyze performance metrics

Required Qualifications

• 5-10+ years of experience in direct response creative leadership, preferably in digital coaching or eCommerce
• Deep understanding of customer acquisition funnels and behavioral triggers
• Proven track record of creating high-performing VSLs, ads, and landing pages
• Familiarity with creative performance analytics and A/B testing
• Experience managing in-house creatives and freelance designers/editors