Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager to join their Demand Generation team.

Key Responsibilities

• Create and deliver email campaigns and newsletters
• Develop and execute nurture campaigns and targeted ABM campaigns
• Enhance SEO strategies and support website redesign efforts

Required Qualifications

• 6+ years of experience in digital marketing, particularly for SaaS companies
• Experience managing web presence and executing SEO strategies in the edtech sector
• Comfort with generative AI tools for business objectives
• Strong project management skills and ability to prioritize multiple projects
• Passion for improving student communication and engagement