Ecommerce Marketing Lead

Job Summary

A company is looking for an Ecommerce & Customer Marketing Lead.

Key Responsibilities

• Manage the marketing budget and lead strategic annual planning for key retail periods
• Develop and implement retail media strategies and buying experiences
• Utilize business intelligence tools to guide campaign strategy and investment decisions

Required Qualifications

• 6+ years of experience in digital marketing, eCommerce, or Consumer-Packaged Goods (CPG)
• Strong digital and eCommerce fluency, including knowledge of media metrics
• Experience with retail media strategy and buying
• Proficient in business intelligence tools/software such as IRI, Spark, Reveal, and Tableau
• Solid business acumen in CPG planning