Growth Marketing Manager

Job Summary

A company is looking for a Growth Marketing Manager to own and grow their pipeline of Sales Qualified Leads (SQLs).

Key Responsibilities

• Define SQL criteria with Sales, set monthly targets, and report progress transparently
• Build and run cross-channel experiments to enhance lead generation
• Optimize paid acquisition strategies and improve website conversion rates

Required Qualifications

• 5+ years in B2B growth/demand generation for services with direct ownership of SQL or pipeline targets
• Proven track record of meeting cost-per-SQL, pipeline, or ROAS goals
• Hands-on experience with Google Ads, LinkedIn Campaign Manager, and GA4
• Familiarity with WordPress and Gravity Forms for landing page management
• Strong analytical skills for forecasting and attribution model understanding