Head of Marketing

Job Summary

A company is looking for a Head of Marketing to lead their marketing function and drive subscriber growth and brand strength.

Key Responsibilities

• Develop and execute marketing strategies to enhance subscriber growth and retention
• Lead and mentor a high-performing marketing team while collaborating cross-functionally
• Design and implement lifecycle marketing strategies to reduce churn and increase engagement

Required Qualifications

• 8+ years of experience in consumer marketing, preferably in a subscription business
• Proven success in scaling multi-channel campaigns for subscriber growth
• Strong skills in growth marketing, particularly in product-led growth and funnel optimization
• Expertise in acquisition, lifecycle, brand, and product marketing
• Hands-on experience in fast-paced environments with a resourceful approach