Influencer Marketing Manager

Job Summary

A company is looking for an Influencer Marketing Manager to drive customer acquisition and enhance brand awareness through paid influencer campaigns.

Key Responsibilities

• Lead end-to-end paid influencer campaigns and support retail launches
• Scale whitelisting efforts and optimize influencer-generated content for advertising
• Develop reporting frameworks and analyze campaign data for optimization opportunities

Required Qualifications

• 3+ years of influencer marketing experience at an agency or wellness/DTC brand
• Hands-on experience with whitelisting and paid content management
• Proven ability to manage multiple campaigns with strong reporting and analytics skills
• Experience with contract negotiations and campaign development
• Retail campaign experience is preferred but not required