Job Summary
A company is looking for a Lifecycle Email Marketing Specialist to enhance customer engagement through automated email campaigns.
Key Responsibilities
- Manage the execution of lifecycle campaigns from ideation to deployment
- Collaborate with design, copy, and product teams to ensure messaging aligns with customer journeys
- Analyze campaign performance and share insights for continuous improvement
Required Qualifications
- 2-5 years of experience in lifecycle/email/CRM marketing
- Proficiency in email marketing platforms such as Iterable, Customer.io, or Braze
- Strong analytical skills to identify trends and optimize campaigns
- Ability to manage multiple campaigns simultaneously
- Experience with push, SMS, or in-app messaging is a plus
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