Lifecycle Marketing Manager

Job Summary

A company is looking for a Lifecycle Marketing Manager to develop and optimize multi-channel programs across the customer journey.

Key Responsibilities

• Define lifecycle marketing strategy and contribute to go-to-market planning
• Manage end-to-end lifecycle campaigns across multiple channels
• Collaborate with cross-functional teams to drive engagement and revenue growth

Required Qualifications

• 4+ years of B2B lifecycle marketing experience
• 2+ years of experience with conversational chatbot providers
• Proven success in working with cross-functional teams
• BA/BS degree
• Strong project management capabilities