Marketing Analyst

Job Summary

A company is looking for a Marketing Analyst to enhance customer understanding through data insights.

Key Responsibilities

• Analyze customer data to develop insights on behaviors, pain points, and lifetime value
• Collaborate with Marketing & Retention to prioritize projects based on analytical insights
• Create and maintain dashboards for effective decision-making across the organization

Required Qualifications

• Expertise in marketing analytics, including attribution and CRM
• Strong understanding of SaaS, subscription, and retention business metrics
• Proficient in SQL with experience in querying relational databases
• Experience with data processes and improving performance
• Familiarity with D2C businesses and their data stacks is a plus