Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist with experience in the automotive retail industry.

Key Responsibilities

• Plan and execute digital marketing campaigns to drive leads and showroom traffic
• Manage and optimize paid advertising across various platforms
• Create and schedule email campaigns using marketing automation tools

Required Qualifications

• 3+ years of experience in digital marketing, preferably in automotive retail
• Strong understanding of paid media, SEO/SEM, and CRM marketing tactics
• Proficient in Google Ads, Facebook Business Manager, and Google Analytics (GA4)
• Bachelor's degree in Marketing, Communications, or a related field preferred
• Ability to work in a fast-paced environment and manage multiple campaigns