Job Summary
A company is looking for a Director of Growth & Account-Based Marketing (ABM).
Key Responsibilities
- Architect and lead global ABM strategy, creating account-first, multi-touch experiences
- Utilize AI-driven tools to personalize engagement with key accounts
- Align with Sales and RevOps to develop integrated campaigns that drive results
Required Qualifications
- 10+ years in B2B marketing, with 5+ years in ABM or demand generation roles
- Proven success in launching scalable ABM strategies that yield pipeline and revenue
- Experience with platforms like 6sense, Drift, and Salesforce
- Collaborative leader capable of influencing across functions
- Data-driven mindset with knowledge of attribution models and performance reporting
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